TINDLE
As part of TINDLE’s early campaigns for Singapore and Germany, we helped develop a bold launch campaign for one of the first plant-based chicken brands rethinking the future of meat consumption.
The campaign aimed to position plant-based chicken as modern, desirable and culturally relevant. Helping shift habits and spark curiosity around more conscious food choices.
As part of TINDLE’s early campaigns for Singapore and Germany, we helped launch one of the first plant-based chicken brands redefining the future of meat consumption.
The campaign positioned plant-based chicken as modern, desirable and culturally relevant. Designed to shift habits and spark curiosity around more conscious food choices.
Launch Campaign for the Singapore & German Market
Client: TINDLE
Agency & Production: SmashStuff TV
Role: Concept, Creative Direction & Shooting
Photographer: Delia Baum
Copywriter: Jessica Hoppe
Illustrator: Lisa Freudenthaler
